Digital Advertising Services
Let’s Build the Right Ad Strategy for Your Business
Digital Advertising Done Right
The digital landscape has completely changed advertising. Instead of overspending on one-size-fits-all ad campaigns, brands can design ads more specific to their audiences. And with the flood of consumer data that's readily available, it's easier than ever to know what those audiences want.
Customization and audience targeting have made digital advertising much more cost-effective than traditional channels. Instead of speaking to a general audience, advertisers can use consumer data to target specific user locations, interests, and demographics. You can show your ads to the people who are most likely to respond, so you can get more from your marketing dollars. And with so many platforms available, it’s much easier to reach those interested consumers.
At Optimize Digital Marketing, we can help you develop a comprehensive digital advertising strategy geared to your target audience.
Meta Ads
Let our Meta-certified professionals create and manage a custom Facebook campaign to attract new and returning customers. Choose from a wide variety of campaign goals, including engagement, traffic, lead generation, and more. Use our ready-to-go ad graphics or have our team create a custom design just for your business.
• Built-in A/B testing for better performance
• Advanced audience targeting
• Custom or pre-made ad graphics available
• Ideal for both seasonal promotions and evergreen campaigns
Google Ads
Get more calls, clicks, and conversions with highly targeted Google Ads. Our Google Ads Certified Specialists build campaigns around high-intent keywords specific to your business and constantly monitor results. With smart bidding, budget optimization, and geographic targeting, we make every dollar count.
• Radius, Zip Code, City, or Area targeting
• Transparent performance metrics
• Track impressions, clicks, and call conversions
• Proven ad copy and landing page strategy
Yelp Ads
Yelp Ads are among the most underappreciated types of digital advertising. They increase brand awareness among people actively searching for products or services like yours. They generate high-potential leads, empowering more conversions and a growing customer base.
If you live in an area where Yelp isn't as popular, don't worry. The new Yelp Ads syndication feature lets third-party sites and apps show Yelp Ads on their platforms. Through syndication, your Yelp ad could run on sites such as the Weather Channel, eBay, and the New York Post.
As a Yelp Advertising Partner, Optimize Digital Marketing can offer exclusive pricing on Yelp Ads. We focus on running optimized PPC ads that bring in leads through phone calls and direction requests.
