Optimize is happy to announce that we are rebranding our company! Starting January 1st, 2023, Optimize Social Media will become Optimize Digital Marketing! While there will be changes to our name and logo, we will continue to offer great services that continue to evolve for your business' needs.



We’ve noticed that, as technology and social media change, we needed to show our current and potential customers that we are capable of supplying everything that a business may need to facilitate the improvement and performance of their social media, website, advertising, and more.

Jon, the president of Optimize, had this to say about who we are as a company: “We are the human marketing company that uses technology, not the technology company that only has a few employees working there.” We put human interaction above all else.

We believe that strong communication between our account consultants and our clients is what sets us apart from our competition. And to that end, we make sure that every step of the process establishes a level of communication that allows us to provide the best possible solution to your digital media problems.

Humble Beginnings

In 2012, when we first started providing social media services, it was mainly for Facebook. We recognized that there wasn’t a company who offered social media management for small businesses in the automotive industry, and it was something that most were struggling to manage well.

With that hole in the market Optimize Social Media was born. At the time Facebook was by far the most popular platform, so providing content and reputation management was quite simple and efficient. It reached the point where people called us the “Facebook guys,” and we realized that association made it seem as though we only focus on social media. With the growth and improvements in our services over the years, we’ve become so much more than social media.

Why Rebrand?

We decided that our name and branding needed to evolve in the same way that our services had. The name Optimize Digital Marketing encompasses all that we currently do, as well as the plans we have for the future.

In addition, our logo was in need of a refresh that reflected the evolution of our company. We chose to keep the iconic speech bubble element but opted for a more modern and sleek design. For us the speech bubble represents not only our commitment to human communication with our clients, but it also represents the communication we help facilitate for our customers to their customers via marketing.

A Bright Future

Although our name & branding is changing our customers can still expect the same great services and customer service without interruption. Clients can also look forward to some new and exciting services being added in the future as well as continual improvement in our reporting and processes.

Get To Know the New Optimize

Want more information about what these changes mean for your business? Reach out to your account consultant to find out what this change means for your business. More information about our rebrand is coming soon, and we cannot wait to share it with you! Thank you for trusting in Optimize to manage your online reputation and help your business grow.

We manage your presence online, so you can be present offline.