Optimize Digital Marketing Announces New Partnership with Epicor
Epicor Partnering with Optimize Digital Marketing to Provide Comprehensive Web Development, SEO, Digital Advertising, and Online Reputation Management
Nov. 2, 2022 - Epicor, a global leader of industry-specific enterprise software to promote business growth, today announced that the Epicor Service CRM solution for automotive service businesses is now available with a comprehensive suite of website, search engine optimization, and online reputation management features through Optimize Digital Marketing. Optimize is a leading provider of digital services for automotive businesses, including nearly 4,000 vehicle service locations throughout the U.S. and Canada.
Epicor Service CRM leverages the power of best-in-class Epicor technologies to help vehicle service businesses attract and retain customers, recapture “drifted-away” customers, generate more revenue per vehicle, and maximize their presence on social media and online. Optimize now offers shop owners and service chains the opportunity to extend the capabilities of this proven business-building solution through several additional, turnkey features:
- Development and execution of custom digital marketing strategies
- Reputation management, including daily monitoring and content generation, for Google, Facebook, Twitter, YouTube, Yelp, Instagram, and Nextdoor
- Website development, content curation, and search engine optimization
- Digital advertising campaigns
“We have found the ideal partner to help shops accelerate profitable growth through world-class CRM and digital marketing tools,” said Tim Hardin, senior vice president and general manager, Global Auto, Data, and Extend Services, Epicor. “Optimize has an outstanding reputation in the industry and has built strong relationships with a number of North America’s largest vehicle service networks. “
Service professionals using the new Epicor Service CRM offering from Optimize can manage a full range of CRM and digital marketing features via a single login, and track the ROI of all related digital activities from click to cash register.
“This collaboration was established to aid shops in building stronger, more profitable customer relationships, as well as granting business owners more power to shape the trajectory of their businesses,” said Doug Robison, director, Sales and Partnerships, Optimize. “By combining two of the auto care industry’s premier solutions, we can do even more to help our customers focus on what they enjoy most and do best – running successful service businesses. As we promise Optimize users, ‘We manage your presence online so you can be present offline.’”
To learn more about the expanded Epicor Service CRM offering, visit Optimize during this week’s AAPEX Show in Las Vegas – at the company’s exhibit, R7616, at kiosk 2 in Joe’s Garage, or in the NAPA AutoCare booth (R8229). The Epicor Service CRM offering also will be available for live demonstrations in booth R9030.
About Optimize Digital Marketing
Established in 2012, Optimize Digital Marketing empowers business owners in the digital age through an extensive portfolio of services, including reputation management, social media management, website development and management, brand management, and digital advertising. The company’s social media and advertising strategies help engage consumers daily while driving increased brand awareness and new sales, both online and off. Optimize is a certified digital advertising partner to Meta, Google, and Yelp. The company’s dedicated support team works hand-in-hand with customers to help them achieve their business objectives by managing their online presence. Visit www.optimizesocialmedia.net to learn more.
About Epicor
Epicor equips hard-working businesses with enterprise solutions that keep the world turning. For nearly 50 years, Epicor customers in the automotive, building supply, distribution, manufacturing, and retail industries have trusted Epicor to help them do business better. Innovative Epicor solution sets are carefully curated to fit customer needs and built to respond flexibly to their fast-changing reality. With deep industry knowledge and experience, Epicor accelerates its customers' ambitions, whether to grow and transform, or simply become more productive and effective. Visit www.epicor.com for more information.
Press contacts:
Aaron Masterson
Global Head of Corporate Communications
aaron.masterson@epicor.com
612-702-2182
Drew Shippy
Pinnacle Media (on behalf of Epicor)
330-688-3500
Doug Robison
Director of Sales and Partnerships
Optimize Digital Marketing
drobison@optimizesocialmedia.net
651-410-1416
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Epicor, the Epicor logo, and Epicor Service CRM are trademarks of Epicor Software Corporation, registered in the United States and other countries. Other trademarks referenced herein are property of their respective owners. The product and service offerings depicted in this document are produced by Epicor Software Corporation. Results are not guaranteed, and each user’s experience will vary.