Have you noticed an increase in notifications or email messages coming from “Facebook” or “Facebook support” informing you that your business page is getting shut down for various reasons? You’re not alone. More and more businesses and individuals are receiving these types of messages from accounts claiming to be related to Facebook.
Although spam messages can be unsettling, it’s essential not to panic. Taking swift action and avoiding common scams can help protect your account and prevent future spam attacks. In this article, we’ll break down what spam messages on Facebook entail, how to spot fake Facebook messages, and what steps to take after you’ve received them.
The term “spam” refers to content that misleads users to drive engagement or aims to deceive users into revealing sensitive information. Spam publication and distribution occur through various means, whether automated via bots or scripts or coordinated by a malicious actor who uses multiple accounts to disseminate deceptive content.
Social media spam comes in many forms, including direct messages on Facebook Messenger, comments on posts, fake reviews, or emails claiming to be Facebook-related. In its help documentation, Facebook states that spam may include sending bulk messages, excessively posting images or links to people’s timelines, and sending friend requests to strangers.
Such content can spread when someone clicks an unsafe link that appears to be legitimate, potentially causing the installation of malicious software. From there, hackers may gain access to users’ Facebook profiles or business pages and use them to send spam to other accounts.
In some cases, hackers may take over admin rights to your page or ad account. Worse, they may gain access to financial accounts and personally identifiable information such as names, birthdates, and more. Moreover, spam originating from a Facebook page can cause reputational harm — whether due to fake reviews or spam messages shared from your page.
Spam attacks are becoming increasingly common on social media. In a survey by cybersecurity firm Lookout, 80% of respondents said they encountered social media scams at least once a month, with 34% seeing scams daily.
According to Statista, Facebook removed 1.6 billion pieces of spam in the first quarter of 2023. Although that’s a decrease from 1.8 billion pieces in the last quarter of 2022, we at Optimize Digital Marketing would like to see that number drop even further.
Decreasing spam starts with knowing how to spot fake and malicious content. Below are some red flags to watch out for while browsing Facebook or managing your business page.
If you see any messages that look like the ones below, proceed with caution. They are likely spam.
Identifying spam is one thing, but how do you know whether a Facebook message is legitimate? Here are a few guidelines to help you weed out real messages from scams and protect yourself online:
You’re not powerless if you get spammed. You can take several steps to remove the spam, block the sender, and safeguard your page from future attacks.
You are probably not the only person who received the spam. Reporting spam to Facebook helps the platform remove unsafe accounts and prevent hackers from taking advantage of Facebook users.
Facebook offers numerous ways to report abusive content, typically via a three-dot drop-down menu located near the content. From profiles and specific posts to photos, videos, messages, and comments, every piece of content includes reporting options.
If someone repeatedly posts spam comments or sends you spam messages, we suggest deleting or blocking them. Again, use the reporting tools near the profile or content you want to delete or block.
See this link for additional information on page-specific actions you can take to block, unblock, and report spam messages.
As technology advances, so do the tactics employed by scammers and spammers. It's vital to remain vigilant in the face of Facebook spam messages, posts, and emails. By recognizing the telltale signs and taking appropriate action, you can safeguard your personal information and business page against online scammers.
Reporting spam messages and blocking malicious accounts not only safeguards you but also contributes to a safer online community for all users. Within that space, you can connect authentically with your target audience through engaging content that helps generate more traffic, leads, and sales.
If you want to learn more about safeguarding your online presence, consider seeking professional assistance. Optimize Digital Marketing offers comprehensive solutions to enhance your social media platform security and grow your business online.
Schedule your free consultation today to explore strategies to strengthen your page’s security and thrive on social media and other digital spaces. We’ll take care of your presence online so you can be present offline.
We handle your online presence, so you can focus on what you do best—growing your business.